Heart-shaped boxes
From 10 cm favour boxes to 25 cm gift sizes. Minimum order 100 pieces.
View heart boxesPiece counts by box size
Heart-Shaped Box Sizes and Capacity
A 10 × 10 cm heart box holds about 10 standard 2.5 cm chocolates in one layer. A 15 × 15 × 5 cm box holds roughly 40–50 across two layers, and a 25 × 25 × 8 cm box holds about 180. The figures below assume tight packing with no insert tray; a moulded tray typically reduces capacity by 15–25 percent.
Jump to the capacity table
Capacity chart
Sizes are internal. Piece counts assume a single tight layer unless a depth column allows two or more layers, and no insert tray.
| Internal size (W × H × D) | Heart floor area | Chocolates, 2.5 cm | Truffles, 3 cm | Macarons, 4 cm |
|---|---|---|---|---|
| 10 × 10 × 4 cm | ≈ 70 cm² | ≈ 10 | ≈ 11 | 3–4 |
| 12 × 12 × 4 cm | ≈ 101 cm² | ≈ 16 | ≈ 17 | 5–6 |
| 15 × 15 × 5 cm | ≈ 158 cm² | 40–50 (2 layers) | ≈ 27 | 8 |
| 18 × 18 × 6 cm | ≈ 227 cm² | 60–72 (2 layers) | ≈ 39 | 12 |
| 20 × 20 × 6 cm | ≈ 280 cm² | 75–88 (2 layers) | ≈ 48 | 15 |
| 25 × 25 × 8 cm | ≈ 438 cm² | 180–210 (3 layers) | ≈ 75 | 24 |
Insert trays change the number: a moulded or folded tray with individual cavities usually costs 15–25 percent of the count, but it prevents movement and keeps the arrangement presentable.
Why a heart box holds less than a square box
A heart covers roughly 70 percent of the square that surrounds it. The two shoulders and the notch at the top cannot hold product, so a 15 × 15 cm heart behaves like a 12.5 × 12.5 cm square. Use the formula below to check any size you are considering.
usable_floor_area ≈ 0.70 × width × height
pieces_per_layer ≈ usable_floor_area ÷ (item_footprint ÷ packing_factor)
item_footprint: 2.5 cm chocolate = 6.25 cm²; 3 cm truffle = 7.1 cm²; 4 cm macaron = 12.6 cm²
packing_factor: 0.75 for tight packing, 0.55 with a tray
Then multiply by the number of layers that fit the internal depth. A 5 cm depth holds two layers of 2.5 cm chocolates with no clearance; a 4 cm depth holds one layer plus the lid clearance.
Choosing between heart, round and square
- Heart: strongest for Valentine's Day, Mother's Day and wedding favours. Lower capacity for the same footprint.
- Round: best floor-area efficiency and the easiest to wrap. Good for truffles and single-layer assortments.
- Square: highest capacity and the simplest to pack with a tray. Most cost-effective per piece.
Read the full comparison in heart gift box vs round flower box, or see the heart-shaped box range for minimum order and lead time.
Related packaging
Round boxes
Better floor-area efficiency for the same visual impact.
View round boxesFrequently asked questions
How many chocolates fit in a 10 cm heart box?
About 10 standard 2.5 cm chocolates in one layer. A 10 × 10 cm heart has roughly 70 cm² of usable floor area, not the 100 cm² of its bounding square.
Why does a heart box hold less than a square box of the same size?
A heart covers about 70 percent of its bounding square. The shoulders and the top notch are unusable, so a 15 × 15 cm heart performs like a 12.5 × 12.5 cm square.
What depth do I need for macarons?
A macaron is about 2 cm thick, so 4 cm of internal depth allows one layer with clearance. Add 2 cm per extra layer and allow for the tray thickness.
Can I use a heart box for flowers?
Only with a water source or a lined interior. Standard sweet boxes are not water-resistant, so flower arrangements normally need an inner tray or a bouquet-style lid.
What is the minimum order?
Heart-shaped boxes start at 100 pieces for standard sizes. Custom printed runs start at 500 pieces, with 7–15 business days for production after artwork approval.
Send the item count, not just the box size.
Tell us how many pieces go in each box and whether a tray is needed. We reply within 24 hours with a size recommendation and a packed quote.